THINK B4
The Beson4 Digital Marketing, Branding & Design Blog
Why It’s Important to Have Facebook Ads
Why It’s Important to Have Facebook Ads It probably comes to no surprise that Facebook is one of the most popular marketing platforms worldwide. In addition to billions of active users, the social media channel has also expanded its advertising...
Why Live Chat is Important for Your Website
Why Live Chat is Important for Your Website The business environment today is more competitive than ever. It’s true that consumers have a pool of brand options to choose from in just about every industry, meaning offering top-notch quality...
The Vital Imperative: Keeping Your Website Updated in Today’s Cyber Landscape
The Vital Imperative: Keeping Your Website Updated in Today's Cyber LandscapeIn the ever-evolving digital realm, maintaining an up-to-date website has transcended from a good practice to a critical necessity. As technology advances, so do the...
The Voice Search Revolution and Voice Search SEO Strategies
The Voice Search Revolution and Voice Search SEO StrategiesTHE VOICE SEARCH REVOLUTION AND CRUCIAL VOICE SEARCH SEO STRATEGIES In the ever-changing landscape of digital marketing, staying ahead of the curve is not just an advantage – it's a...
Beson4 25th Anniversary Press Release
CONTACT: Tim HambyPH: (904) 304-7410 Email: Tim@Beson4.com FOR IMMEDIATE RELEASE: October 24, 2023 JACKSONVILLE, FL (October 24, 2023) – AJ Beson has witnessed the marketing industry...
Beson4’s 25th Anniversary
It's been an incredible journey—25 years of growth, creativity, and collaboration. Beginning in November, Beson4 will start celebrating a quarter-century of success here in Northeast Florida. From our roots as a diversified publishing firm in 1998...
Cart Abandonment: Win Back Your Customers
Cart Abandonment: Win Back Your Customers The holiday season is right around the corner! And there is no doubt that consumers have already begun getting items checked off from their shopping lists. Likewise, many businesses have (hopefully) started...
Navigating the Shift to GA4
Navigating the Shift to GA4 There is no denying the importance of data-driven decision-making in business and the role Google Analytics plays in providing valuable insights. For years, business owners became accustomed to Universal Analytics for...
It’s Not Too Late to Get Your GA4 Installed & In Place!
It's Not Too Late to Get Your GA4 Installed & In Place! As many business owners know, Google Analytics 4 (GA4) has officially taken over Universal Analytics as Google’s next-generation measurement solution. However, many users who put off making...
Don’t Let AI Put Your Marketing Creativity At Risk
Don't Let AI Put Your Marketing Creativity At RiskMachine learning is far from new. However, there has been quite a buzz around new generative AI (like ChatGPT) over the past few months and how these types of tools are transforming the world of...
Marketing During a Recession: Why it Matters
Marketing During A Recession: Why it MattersWe have all seen it and it is likely that most of our businesses have felt it. With inflation increasing at the fastest pace in more than 40 years, many are predicting that a recession in 2023 is...
Potential Ban on TikTok in The U.S. and What It Could Mean for Brands
Potential Ban on TikTok in The U.S. and What It Could Mean for Brands It is safe to say that the majority of brands and businesses today have heard of TikTok, but some may still find themselves asking – what’s all the hype about? The social media...
